The Hopewell Brewing Company of Chicago is a forward-thinking brewery that is firmly rooted in making outstanding beer and building a thriving community around it. Founded in 2012 by three friends who wanted to establish a brewery in their hometown, their goal was to stand out in Chicago’s growing craft brew marketplace, so they set their sights on bringing a fresh new perspective to the scene.
We worked with them to create an aesthetic that was bright, positive, and distinctly different than other beers on the shelf. We created their name and brand and packaging, as well as signage and art moments in their Chicago taproom, and we continue to work with them to this day on developing their brand expression as their brewery grows.